Borderlands' new corporate owner has big plans for the series and “Gearbox’s catalog” after a $460 million buyout

Take-Two’s CEO has “all the respect in the world” for Gearbox founder and “hit maker” Randy Pitchford

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Take-Two’s CEO reckons that there’s a big future ahead of Borderlands, the series that popularized looter shooters as we know them with a unicorn that vomits candy-coloured weapons.

GTA and 2K owners Take-Two have published the Borderlands series stretching all the way back to the first game in 2009. DeveloperGearboxwas then bought up by Embracer Group, along with half the industry, for just over a billion dollars in 2021, before finally beingreunited with Take-Two in a $460 million acquisitionearlier this year.

Speaking in yesterday’s investor call, Take-Two CEO Strauss Zelnick said the company has “all the respect in the world” for the divisive Gearbox founder, Randy Pitchford, and the team. “He has the ability to bring triple-A products to market responsibly and on a very reliable and rather rapid cadence. And he’s a hit maker. It’s very hard to make a new hit, and Tiny Tina was a new hit,” Zelnick continued, referencing the fantasy spin-off Tiny Tina’s Wonderland, which exceeded financial expectations andbecame a “new franchise” for the company.

“We’ve already identified many potential growth opportunities for the Borderlands series and Gearbox’s catalog, which we plan to pursue once the studio is integrated into our organization,” Zelnick also said during the call. (Good spot,PC Gamer.)

The Borderlands publisher cryptically announced thatone of its “biggest and most beloved franchises” would get a revealat this year’sSummer Game Fest, though the above quotes make it seem like the company is still greenlighting or planning out future Borderlands games, rather than gearing up to release any. Keep all eyes out for Bioshock, then.

Elsewhere, the Borderlands film is the next “potential growth” opportunity for the series, hitting the big screen on August 9.

Check out thenew games of 2024to see everything on the horizon.

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Kaan freelances for various websites including Rock Paper Shotgun, Eurogamer, and this one, Gamesradar. He particularly enjoys writing about spooky indies, throwback RPGs, and anything that’s vaguely silly. Also has an English Literature and Film Studies degree that he’ll soon forget.

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